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Apple trips over its own advertising | 255 comments | Create New Account
Comments belong to whoever posts them. Please notify us of inappropriate comments.
Apple trips over its own advertising
Authored by: Anonymous on Sunday, November 04 2012 @ 02:12 AM EST
I'm not going so far as to accuse Apple of doing this deliberately
to hide the Samsung notice. It's a common web publishing ploy
and may have been introduced to Apple's site as long ago as
June this year. However not all countries are blessed with it.
Canada and Mexico get it, but not US, nor any of the BRICS.

I've cut Apple a little slack thus far, they did less than required
with the font sizes, then more than required in adding their spin
to the story. But this time they really need a stiff dose of whatever
it takes to cure what my granny describes as shiftiness.

[ Reply to This | Parent | # ]

Apple Intentionally Tries to Hide Samsung Statement on U.K. Homepage Using JavaScript
Authored by: tknarr on Sunday, November 04 2012 @ 02:38 AM EST

One suspects that the UK court will be... unamused. If I were Apple's counsel, I'd be looking at how I explain to the judge that my client's not listening to me and I'd like to make them not my client anymore.

[ Reply to This | Parent | # ]

Apple Intentionally Tries to Hide Samsung Statement on U.K. Homepage Using JavaScript
Authored by: eric76 on Sunday, November 04 2012 @ 03:49 AM EST
Playing with the zoom function with the Opera web browser, as I lower the zoom,
the page resizes when necessary, presumably to require using the scroll bar to
find the link, until I reach 50% of normal size. From then on down, it no
longer resizes the page.

[ Reply to This | Parent | # ]

Apple Intentionally Tries to Hide Samsung Statement on U.K. Homepage Using JavaScript
Authored by: Anonymous on Sunday, November 04 2012 @ 04:20 AM EST
That website sleight of hand and the lack of any attribution
in the newspaper adverts (contrary to the court order that it
was "...from the horses mouth...") might be seen as contrary
to the order. There comes a point where it starts to be
nitpicking though, which I guess is what Apple is banking on.
If I played like this in front of the Court of Appeal I doubt
I would get away with it! (But then, to me it was clear what
the Court ordered/expected and I think I'd have just complied
first off).

[ Reply to This | Parent | # ]

Apple Intentionally Tries to Hide Samsung Statement on U.K. Homepage Using JavaScript
Authored by: Anonymous on Sunday, November 04 2012 @ 07:49 AM EST
I strongly suspect that that feature has been there for quite a while, while it
does hide the notice it also legitimetally makes there home page look better
with it then without it so I doubt it was introduced just for this notice. After
all hiding the privacy policy, terms of use, and stuff like that, just makes
senes.

If were trying to nitpick apples html notice that they still have the class
'sosumi' (so sue me) in there, though at least it isn't directly around the
court ordered statetement.

[ Reply to This | Parent | # ]

Is this why they needed 14 days?
Authored by: ailuromancy on Sunday, November 04 2012 @ 08:13 AM EST

Given more time, they could have scripted it so judges and penguins see the statement easily, but no one else does.

This pushing-the-statement-below-the-edge-of-the-window trick reminds me of Steve Martin's drinking problem. I have forgetten which film it was, but we learn Steve Martin's character had a drinking problem. Later the problem returns. He snatches up a drink, misses his mouth and throws the liquid over his left shoulder. Apple has a similar truthful statement problem.

[ Reply to This | Parent | # ]

Apple accused of hiding U.K. Samsung 'apology' with code
Authored by: SilverWave on Sunday, November 04 2012 @ 08:17 AM EST
Apple accused of hiding U.K. Samsung 'apology' with code

Quote:
No matter how large their screen resolution is or their browser window is, visitors to Apple's U.K. Web site may struggle to see the "mea culpa" statement on the home page

Quote:
It's unclear whether the resize code on Apple's U.K. Web site is a deliberate attempt to skirt the appeal's court ruling, or an ill-timed legitimate marketing technique, one employed by many Web sites in order to display graphics on a variety of devices at the best possible quality.

Interestingly a comment on reddit suggests that the JavaScript code may allow Apple to calculate the number of viewers that don’t scroll down. May be worth Samsung asking what that number is :-) http://images.apple.com/v/home/n/scripts/hero_resize.js

---
RMS: The 4 Freedoms
0 run the program for any purpose
1 study the source code and change it
2 make copies and distribute them
3 publish modified versions

[ Reply to This | Parent | # ]

Apple is getting lots of negative publicity!
Authored by: Gringo_ on Sunday, November 04 2012 @ 08:49 AM EST

This is priceless! Apple is shooting themselves in the foot and inflicting more damage on themselves than any external agent could possibly cause. Keep it up Apple! It is so wonderful to see you revealed as you are, and great entertainment to boot!

[ Reply to This | Parent | # ]

Apple will have prodded the wrong tiger
Authored by: Anonymous on Sunday, November 04 2012 @ 10:04 AM EST
European courts do not tolerate the US style spinning. You don't try to game UK
judges and certainly not Appeal Court judges. If Samsung goes back to the court
it looks like an interesting time ahead.

[ Reply to This | Parent | # ]

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