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Authored by: Anonymous on Wednesday, September 26 2012 @ 02:43 AM EDT |
5 million phones in a *weekend* (not week) is extreme. That's faster than the
4S, which in turn was faster than any other phone I've seen numbers for.[ Reply to This | Parent | # ]
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Authored by: Ian Al on Wednesday, September 26 2012 @ 03:22 AM EDT |
I think he has a point:
Apple
price declines on news of 5 million iPhone 5 sales, supply can't meet demand,
say analysts.
Apple has confirmed that it sold five million
iPhone 5 smartphones in the first three days after the launch on Friday 21
September, which meant the company is already half way to selling the 10 million
iPhone 5 models that Piper Jaffray analyst Gene Munster expects Apple to sell
before the end of September, but this hasn’t stopped analysts from complaining
that Apple has missed targets, and some investors have pulled out of the stock,
causing the value to decline $10...
While the five million, beat
Apple’s four million iPhone 4S sales, it still came under the most bullish
analyst expectations. Analysts appear to be in agreement on one thing, Apple
missed expectations because its supply of iPhone 5 didn’t meet
demand.
There were concerns even before the launch that ditching
Samsung parts would mean Apple struggles to meet demand for iPhone
5.
Apple are going to have problems with the supply of the new
Sharp displays which replace the 4S Samsung displays. However, the commenter's
experience was that supply issues had not yet hit his area:
In my
area, (NY), several stores had these devices in stock. There were no lines at
all! Even on my lunch break today, an attendant told me they still had several
pallets of these devices in stock. So what supply crunch are these iPhone folks
talking about?
My Curmudgeonly Marketing Company usually proposes
the following strategy to companies who find themselves high on stock, but
disappointingly low on expected demand.
Put out the message via as
many media channels as possible that you are 'victims of your own success and
that there are many reports of stores running out of the product. Don't worry,
there are plenty more leaving the factories, as we speak'.
Make sure
there are stocks in as many outlets as possible so that punters think they are
'just lucky' to be able to buy one when many others cannot because their
stores are sold out.
This plays on ancestral memories:'Don't worry
about the run on the bank - we have more than enough funds to cover the demand',
and 'Don't worry about the harvest failure - there is more than enough bread in
the stores'. This always ends in bank collapse and empty store
shelves.
The commenter said 'Let's remember too, that Apple's device
launched in two more countries this time round, and 'analysts' (read
"paid pundits"), were expecting Apple to sell between 8 to 10 million
devices'.
Of course, I know that there is no good reason to buy a
mobile phone, let alone a smart phone. The only reason these things sell at all
is because of the tireless and well paid efforts of marketing companies such as
mine.--- Regards
Ian Al
Software Patents: It's the disclosed functions in the patent, stupid! [ Reply to This | Parent | # ]
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